Darnella Thomas in one of her groundbreaking ads from the legendary Charlie fragrance campaign in the 1970s.
from: Black and Beautiful: How Women of Color Changed the Fashion Industry by former Ford model Barbara Summers
Although Darnella shot at least four ads for the Charlie campaign, she was not signed to a contract. “Every time I did a shoot for them I would get paid whatever the day rate was; it was never a contract. A contract would have entailed them giving me the television commercials, which is what I really wanted. I know for a for a fact that the reason I did the second, third, and fourth ads was because they got a lot of letters about me. I wouldn’t have continued to do them if they weren’t successful. It was interesting, too, that I didn’t see some of the ads. When you photographed, you shot two or three ads. I don’t know how many they used, or where. The ads ran in some parts of Africa and Latin America, but they didn’t tell me that. I wasn’t supposed to know obviously. Who thought that far? I was only looking for Essence, you know? But they used my ad in Vogue and Glamour also.
Please show this to French Elle! Please
Although Darnella shot at least four ads for the Charlie campaign, she was not signed to a contract. “Every time I did a...